Wednesday, 9 October 2013

popular culture and its influences

Its not just drag that's influenced this 21st century new beauty culture celebrities in the media , television programs and the media as a whole are all responsible for this 'new add on fashion'. I have looked at various aspects of the media for research on where this "false" craze has brewed from and its everywhere you look its no wonder everyone is starting to look the same when most people in the public eye are conforming too. A major influence i believe targeting women in the twenties and even younger is the British "reality" telivision series Geordie Shore.
From what i grasp Geordie shore is about a group of twenty somethings from Newcastle , living a party lifestyle and going out to get drunk and to pull the opposite sex. It was commission by MTV in 2011 and is currently on its seventh season with no signs of slowing down . It has been massive in the UK and has viewers worldwide also it has stormed many if not all of the social network. Personally i don't watch the show , but id say over 60% of my friends do and the influence is evident even ever so slightly in the way they dress, act etc.  i found this quite amusing ,In a column for Metro, Christopher Hooton described the show as "a gaudy kaleidoscope of six packs, shots, fights, simulated fellatio and exposed breasts," but said that criticism of the show was futile given its intent, noting that "being shocked by the lasciviousness of Geordie Shore is like being shocked by the lack of nutrition in a Pot noodle." Also to show on a scale how big the show has gotten Central MP chi  onwuran has described the show as "bordering on pornographic," and announced she will be raising questions in Parliament about the issues raised by the programme. On watching a episode of the program it made me cringe and also think i could never do things of that nature on a show my mum could be watching!!!!! It doesn't make me proud to be British, young or i hardly see why people would use it as beauty inspiration but each to there own i suppose.





I understand that in theory this is just a more extravagant version of the things young people do but i believe some things should be left unsaid. The last thing we want is for these people to be seen as "Role Models" to more impressionable younger people. The fashion style as i am discussing has caught on but has there extreme lifestyle become a reality for some people ? getting that drunk you pee yourself, pass out or trash a house or even sleeping with anything with a heart rate. Yes I'm not denieing these things happen but not on a regular basis as this program radiates nor is it something to be seen as "cool" which is also something this program promotes.

Clearly its not just me that feels this way I have read this article by Andy Dawson called Geordie Shore; Doing for Newcastle what Burat did for Kazakhstan.I found it quite amusing and the comment below from real Gordie's are funny.
http://sabotagetimes.com/reportage/geordie-shore-doing-for-newcastle-what-borat-did-for-kazakhstan/

Geordie Shore Rant over , moving on .....

Another Major influence to this false beauty sub culture i believe is Katie Price. For years you have not been able to walk into a shop or turn on your TV with out her face (what the surgeon has created anyway) popping up with the most ridiculous story's about her personal life . Some would say she is shameless for sharing the nitty gritty details of her divorce(es) , battle with plastic surgery and overall love life. The ironic thing about Katie price is before she costumed all the 'Add ons' like her false boobs , cheek bones , nose , lips , hair etc she was a model based on her natural looks . She started modelling young before the opportunity of all the cosmetic procedures and she was naturally beautiful enough to become a famous  glamour model. She is known to have had her first breast enlargement at 18 and has various follow ups going bigger and bigger until problems recurred forcing her to have them to reduced to a normaller size.
But even apart from the boobs Katie price is very public about the amount of plastic surgery she has. She has a full head of hair extensions and botox treatment every three months . She also uses the sun beds 4-5 times a week being full aware of the risk of melanoma and other cancers. All that in the name of false beauty. Being a female myself and watching the infamous Jordan grow into to the still infamous Katie price i feel pity for her but at the same time understand the social pressure surrounding her. Looking at her when she was natural, it makes women question why somebody who's famous for there looks has to have plastic surgery to become "perfect". Putting rings of social pressure and doubt to more normal looking people . Were not all naturally glamour models but her need to correct herself is really promoting that everyone should be having plastic surgery to become prettier. The beauty culture I'm exploring in my project is a less permanent add on fashion as to Katie prices. That could be through the price of plastic surgery alone. In a sinister way its almost lucky that some of Katie prices surgery's have gone wrong so the public can also see the down side to cosmetic surgery rather than people just promoting it . Katie prices face has defiantly changed from the beginning of her career to today and so has her body. In my opinion She is the queen of bad fake tan , excessive eyelashes and an un human amount of hair mainly concocted of extensions.

EyeLashes, Hair , Lips  

Tan , Hair Makeup design

From  that to this
 
Big fat gypsy wedding
In February 2010 channel four broad casted a British documentary that explores the lives and traditions of different Irish and British rohmanichal traveller families eg, Gypsies. Its main revolved around the preparation they undertake before marriage from the courting stages (grabbing) through to the actual wedding day . Gypsy's have a certain style which is how most people stereotype and the show almost reinforces that. Before this documentary gypsies were almost a taboo subject in both television and in British culture, the show helps normalise there status in the community and show us non travellers an understanding of there different lives. I am particularly interested in the extremes they go to on there wedding day to look "like a princess" or like "Barbie" and how i feel it is an influence on today's 21st beauty culture. The show takes us the viewing public from there extravagant handmade dresses to there grooming routine of fake tan , nails and hair. Are people aspiring to be something that was once an unexplored subject , and if so why ? Without being to stereotypical the "gypsy fashion" is defiantly made its stamp on the high street and popular culture.

 
 



No comments:

Post a Comment